About the Book - Influencer: The Power to Change Anything

We all want to be influencers. And yet, despite our routine attempts to help ourselves and others change behavior, few of us know what it takes to be one.

From the authors of Crucial Conversations and Crucial Confrontations comes the brand-new New York Times bestseller, Influencer: The Power to Change Anything—a revolutionary book that combines the skills used by hundreds of successful change agents with five decades of the best social science research to deliver a proven model for changing behaviors—a model that nearly anyone can learn and apply.

Influencer gives you powerful strategies to create rapid, dramatic, and permanent change in your business, your personal life, and your world. You’ll learn how to:

  • Identify a handful of high-leverage behaviors that lead to rapid and profound change
  • Apply strategies for changing both thoughts and actions
  • Marshall six sources of influence to make change inevitable

Solve any problem—from the simplest to the most persistent, resistant, and profound challenges you can imagine—by applying the skills employed by the world’s best influencers.

Influencer – now a New York Times Bestseller!

Influencer Bestseller Lists Include:

  • # 9 The New York Times Bestseller List
  • # 2 The Wall Street Journal Business Bestseller List
  • # 5 The Wall Street Journal Non-Fiction Bestseller List
  • # 25 USA Today Bestseller List
 
"AN INSTANT CLASSIC! Whether you’re leading change or changing your life, this book delivers."
 
Stephen R. Covey, author of The 7 Habits of Highly Effective People
 
"Influencing human behavior is one of the most difficult challenges leaders face. This book provides powerful insight into how to make behavior change that will last."
 
Sidney Taurel, chairman and chief executive officer, Eli Lilly and Company
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